Ecommerce development for stores that need to sell, not just look good
An online store makes money at two moments: when the product page convinces and when checkout gets out of the way. A vetted developer builds yours on Shopify or WooCommerce, and a senior project manager keeps feeds, tracking and integrations working.
Free, with no commitment. A senior project manager walks you through the analysis.
What you get
You get a store built and maintained by a specialist, with product feeds for Google Shopping and Meta and a project manager who checks every release.
What the specialist does
What the ecommerce development specialist does for your store
One developer owns your store from platform setup to maintenance. Your project manager plans the category structure, approves each release and watches the sales numbers with you.
At the start
Platform, catalog and checkout path
The specialist confirms Shopify or WooCommerce for your catalog and team, plans categories and filters, and designs the path from product page to paid order with as few steps as possible.
During the build
Store build and integrations
Product pages, cart and checkout are built and tested, payments, shipping rates, tax, inventory and email tools are connected, and GA4 and ad platform tracking are verified on real orders.
After launch
Feeds, fixes and maintenance
Product feeds for Google Shopping and Meta stay in sync, updates and backups run on a schedule, and product pages and checkout are improved based on what shoppers actually do.
Scope of work
Scope of ecommerce development
A store needs a developer when growth stalls on the platform itself: the theme is slow, checkout loses shoppers on a phone, product feeds get disapproved, inventory is updated by hand, or every new app breaks something else. It is also the moment when you move from a first Shopify or WooCommerce setup to a store that has to handle real order volume and paid traffic.
The scope depends on catalog size, how many sales channels you run alongside the store (Amazon, wholesale, retail locations), which systems have to talk to it (inventory, accounting, shipping, email), and whether you need a rebuild or a series of improvements. Your project manager sets that after the free analysis and prioritizes the changes that touch revenue first.
Metrics the work is designed to improve
- Store conversion rate
- Average order value
- Checkout abandonment rate
Typical scope
- Platform choice and category structure
- Store design, build and migration
- Payments, shipping, tax and integrations
- Product pages, cart and checkout
- Google Shopping and Meta product feeds
- Analytics, maintenance and improvements
You agree on the scope with the senior project manager before the start, and the same person oversees the work.
How we match
You do not pick the marketer. A senior project manager with 15+ years of experience does.
What to know
What to know before you order ecommerce development
For a US store the platform is rarely the problem: Shopify and WooCommerce both handle payments, shipping and tax for every state. What separates stores is the product page and the checkout. Shoppers arrive from Google Shopping or a Meta ad, land on one product, and decide in seconds based on photos, price visibility, shipping information and how quickly the page loads on a phone. That is where the development work concentrates.
The mistakes that cost stores the most: a theme loaded with apps that each add a script, product feeds built once and never maintained so ads run on wrong prices, no purchase tracking in GA4, checkout that forces account creation, and inventory that lives in a spreadsheet. Each of these is fixable, and each one is invisible until someone looks at the numbers.
How the work is organized: the developer builds and maintains, and your project manager approves every change before it reaches the live store, with releases tested on a staging copy first. Each month you get a short report on what was changed, feed status, store speed and the conversion numbers that guide the next improvements.
How we work
How ecommerce development starts
Step 1
Free analysis
Order the free analysis and within 24 hours you get a PDF that examines your store: speed, product pages, checkout, feed health and tracking, plus the rest of your marketing.
Step 2
Call and scope
On a short call the senior project manager goes through what was found, asks about your catalog, channels and the systems behind the store, and sets the first list of changes.
Step 3
Matching
The project manager matches you with a vetted developer who has built stores on your platform and in your category. You meet, ask questions and decide whether to start.
Step 4
Work and reporting
Changes are built on a staging copy, released after your approval, and each month you receive a report on speed, feeds, conversion rate and what comes next.
FAQ
Questions before you start
If your question is not here, order the analysis: the project manager answers everything on the first call.
01Shopify or WooCommerce: which one is right for my store?
Shopify fits most stores that want hosting, payments and updates handled by the platform and a team that does not want to think about servers. WooCommerce fits when the store must live inside a WordPress site, when you need unusual pricing or product logic, or when you want full control over hosting. The project manager recommends one based on your catalog and team.
02Can you migrate my store from another platform without losing SEO?
Yes. The developer maps every product, category and content URL to its new address, sets up redirects, moves customer accounts and order history where the platforms allow it, and checks rankings and indexing after the switch. The migration is planned around your slowest sales period and tested on a staging copy first.
03What do you do with my Google Shopping and Meta product feeds?
The feeds are set up or rebuilt from the store data, with titles, product types, GTINs, prices and availability that match what the store shows. They sync on a schedule so ads never run on old prices, and disapprovals in Merchant Center or Commerce Manager are fixed as part of maintenance.
04Which systems can you connect to the store?
Payment processors, shipping carriers and rate calculators, tax services, inventory and warehouse systems, accounting software, email and SMS platforms, and sales channels such as Amazon. The specialist favors native integrations and existing apps over custom code, and custom work is scoped only when nothing off the shelf does the job.
05What does ongoing store maintenance cover?
Platform, theme and app updates tested on staging before release, backups, security monitoring, speed checks, feed monitoring, small product page and checkout improvements, and help when a launch or a sale needs new pages. It runs on a monthly scope, and you get a short report every month on what changed.
Start with a free analysis
See what ecommerce development would change in your store
Request the free marketing analysis and within 24 hours you get a PDF that goes through your store's speed, product pages, checkout and feeds, and lists the changes a developer would make first.
- Analysis within 24 h
- No commitment
- PDF and 5 competitors
- Team picked by your PM