WhatsApp marketing that answers customers while they are still interested
Plenty of customers would rather send a message than call or fill out a form, and they expect a reply before they try the next business. A vetted specialist sets up WhatsApp so nobody waits, and a senior project manager fits it into your sales process.
Free, no obligation. A senior project manager walks you through the analysis.
What you get
A messaging specialist who sets up WhatsApp Business around the way you sell, reply flows your team can count on, and a report on chats and orders.
What the specialist does
What WhatsApp marketing services include with us
WhatsApp is a sales and service channel, not a feed. Your specialist builds the account, the automatic first replies and the routes that bring customers into a chat, then measures what those chats turn into.
At the start
Account, catalog and templates
Your specialist sets up WhatsApp Business, or the API through a provider, verifies your business profile, loads the product catalog and submits message templates to Meta for approval.
Every day
Automated replies and routing
They keep the greeting, away message, quick replies and FAQ flows up to date, and hand chats that need a human to the right person on your team, with the context attached.
Every month
Campaigns and chat report
They send permitted campaigns to contacts who opted in, check response times and how many chats turned into orders or bookings, and suggest changes to the flows.
Scope of work
When WhatsApp makes sense for a US company and what sets the scope
WhatsApp pays off when your customers already live on it: immigrant and Spanish-speaking communities, international buyers, travel and hospitality, education, import businesses, clinics with patients abroad and ecommerce brands that ship across borders. It also suits companies that sell through conversation, where a quick answer about sizing, stock or a booking decides the sale.
Scope depends on whether the free WhatsApp Business app is enough or you need the API with a shared inbox, how many people answer chats, which languages you cover, whether you need a catalog, and how customers will start conversations: ads, website buttons, in-store QR codes or links in emails. Consent collection is built in from day one.
Metrics this work is built to improve
- Time to first reply
- Chats that end in an order
- Response to campaigns
Typical scope
- WhatsApp Business or API setup and catalog
- Message templates and opt-in collection
- Automated replies and support flows
- Click-to-WhatsApp ads and website entry points
- Campaigns to contacts who opted in
- Monthly report on chats and orders
You agree on the scope with your senior project manager before work begins, and the same person oversees it from start to finish.
How we match
You don't pick the marketer. A senior project manager with 15+ years of experience does.
What to know
A WhatsApp marketing strategy that respects US rules and habits
In the US, WhatsApp is a conversation channel first. Meta currently restricts promotional template messages to US phone numbers, so a solid plan for American customers relies on chats the customer starts: click-to-WhatsApp ads, chat buttons on your site, links in emails and QR codes on packaging. Utility messages like order and appointment updates are still useful, and promotional campaigns can still reach opted-in contacts in other countries.
The usual mistakes: buying contact lists or messaging people who never opted in, which gets numbers restricted; sending long automated menus instead of a short, helpful first reply; leaving chats open with nobody responsible; and treating WhatsApp like an email blast. Another is launching click-to-WhatsApp ads before anyone is ready to answer, so conversations you paid for go cold within minutes.
You and your project manager decide who answers chats, during which hours and with which approved replies. The specialist builds and maintains the flows and templates, connects them to your CRM where needed and tracks response times. You approve campaign messages and any automated promise about delivery or stock before it goes out. Each month you see chat volume, reply speed and orders.
How we work
How WhatsApp work starts and runs
Step 1
Free analysis
Send your website and tell us how customers reach you now. Within 24 hours you'll get a PDF on where a chat entry point fits, what to automate and what should stay personal.
Step 2
Call and scope
A senior project manager goes through the analysis with you and settles the app versus API question, languages, reply hours, who answers and how you'll collect consent.
Step 3
Matching
Your project manager brings in a specialist who has built WhatsApp flows for companies that sell the way you do. You talk with them, then decide whether to start.
Step 4
Flows and reporting
Flows go live after you approve them, entry points start bringing in chats, and the monthly report shows reply times, conversations, orders and what's planned next.
FAQ
Questions before you start
Don't see your question? Request the analysis, and the project manager will answer it on the first call.
01Can we send WhatsApp marketing campaigns to US customers?
Meta has limited promotional template messages to US numbers, so blasting offers to American contacts isn't the plan. What works in the US: conversations customers start from ads or your site, fast replies inside the service window, and utility messages like order updates. Opted-in contacts abroad can still get campaigns.
02Do we need the WhatsApp Business app or the API?
The free app works for a small team answering from one or two phones. You need the API, through an approved provider, for a shared inbox, multiple agents, a CRM connection, chatbots or higher volume. The specialist recommends one after looking at how many chats you expect and who'll be answering them.
03How does lead generation through WhatsApp work?
Someone taps a click-to-WhatsApp ad, a chat button on your site or a QR code and lands in a conversation with a short greeting and a question or two. The flow qualifies the request and passes it to someone on your team, and each chat is tagged so the report shows which source brought in which leads.
04Is WhatsApp useful for ecommerce stores?
Yes, especially for stores whose shoppers have questions before buying, or that sell internationally. The catalog shows products right in the chat, quick replies handle sizing and shipping questions, and order updates cut down on support tickets. With US shoppers, the focus stays on chats they start rather than promotional pushes.
05Who answers the chats, you or our team?
Automated flows handle greetings, hours, locations and routine questions. Real conversations about orders, quotes or appointments go to your staff, since they know the details. The specialist writes suggested replies, trains your team on the inbox and checks every month where customers waited too long.
Free WhatsApp setup check
See how WhatsApp marketing could fit into your sales process
Tell us how customers contact you today. Within 24 hours you'll get a free PDF on where WhatsApp helps and what to automate. Then a senior project manager pairs you with a messaging specialist, and the go-ahead is yours.
- Analysis within 24 h
- No obligation
- PDF covering 5 competitors
- Team picked by your PM