Facebook marketing services for a company page people actually trust
Customers who find you on Google often check your Facebook page next, to see if you're still in business and how you treat people. A vetted specialist runs the page week to week, and a senior project manager keeps the work tied to what your company sells.
Free, no obligation. A senior project manager walks you through the analysis.
What you get
You get a Facebook specialist who knows your industry, a posting plan you approve before each month and customer replies within the hours you set.
What the work includes
What Facebook social media marketing looks like when a specialist runs it
Facebook rewards pages that post regularly and answer fast. The specialist handles both, so the page looks like a real business with real people behind it, not a sign someone left on the door.
At the start
Page audit and cleanup
Checks hours, services, service area, contact buttons and pinned posts, fixes anything out of date and puts in writing the tone the page will use going forward.
Every week
Posts, groups and inbox
Publishes the approved posts, runs your group or local events when they fit, and answers comments and Messenger threads, sending the tricky ones to you.
Every month
Report and next plan
Pulls post reach, reactions, shares and the messages the page brought in, explains what drove the numbers and drafts next month's plan.
Scope of work
When Facebook marketing for small business pays off and what sets the scope
It makes sense when your page still lists last year's hours or messages sit until someone remembers to open the app. It also makes sense when most of your customers are local adults who ask neighbors on Facebook who to hire. Contractors, clinics, restaurants, gyms, churches and community businesses usually fit that picture.
Scope comes down to a few questions. How often do you need to post, and do you run a Facebook group or local events? How many locations have their own page? How fast do customers expect a reply, and how much photo and video can your team send? If you also advertise on Meta, page posts and ads get planned together so both say the same thing.
Metrics this work is built to improve
- Reach of organic posts
- Messages from potential customers
- Engagement on published posts
Typical scope
- Company page audit and profile fixes
- Monthly calendar of posts for approval
- Facebook group and event management
- Comment moderation and Messenger replies
- Coordination with Meta ads when running
- Monthly report with the next plan
You agree on the scope with your senior project manager before work begins, and the same person oversees it from start to finish.
How we match
You don't pick the marketer. A senior project manager with 15+ years of experience does.
What to know
A Facebook marketing strategy that fits how Americans use the platform
In the US, Facebook is where adults check out local businesses, ask for referrals in town groups and message a company instead of calling. So Facebook marketing for business is less about going viral and more about being visible, current and quick to respond. Organic reach on company pages is modest, so posts that show your work, your team and your answers to common questions matter more than generic tips.
Most struggling pages make the same mistakes. The phone number is broken or the hours are wrong. A burst of posts gives way to months of silence. Stock photos could belong to any competitor, critical comments get deleted instead of answered calmly, and everyone counts likes while nobody tracks the messages. Boosting random posts with no goal is another one: it spends money and teaches you nothing.
Your project manager settles the monthly plan with you before the month starts. The specialist writes and schedules the posts, keeps the group and events running, and handles the inbox within the reply window you set. Questions about pricing, complaints and anything legal come to you with a draft answer. At the end of the month you get a short report and the next plan, and that's your chance to change direction.
We match a specialist to your task
Request a free analysis, and a senior project manager will match a Facebook marketing specialist, remote included, within 24 hours.
In your city
Facebook marketing by city
Most of the work happens remotely. When a project calls for meetings, we match a Facebook marketing specialist from your city.
Related services
Alongside Facebook marketing, companies most often need
One project manager runs the whole engagement, so the next channel is added without changing who you deal with and without a new contract with a stranger.
Social media management Influencer marketing UGC content Instagram management Pinterest marketing Twitter marketing YouTube channel management Word of mouth marketing All services
FAQ
Questions before you start
Don't see your question? Request the analysis, and the project manager will answer it on the first call.
01Is organic Facebook still worth it, or do we need to pay for ads?
Organic work keeps the page credible and brings messages from people who already know you, from referrals and from local groups. Reaching strangers at scale takes paid campaigns. Many companies should get the page in shape first, since ad clicks land on it, and add Meta ads later once there's a clear offer to promote.
02What does a Facebook marketing company do that we can't do in-house?
Mostly consistency and judgment. The specialist posts every week even when your team is swamped, knows which formats Facebook favors right now, answers the inbox within the hours you agreed on and reads the page data each month. Your staff keeps doing their jobs and sends a photo or a quick update when something happens.
03Can you run our Facebook group and local events?
Yes, when they serve a purpose. A group works for businesses with a community around them, such as gyms, clubs, schools or hobby stores, and events suit anything with dates: workshops, open houses, seasonal sales. The specialist sets group rules, approves members, starts discussions and keeps the event pages updated.
04Who answers Messenger and comments on our behalf?
The specialist does, within the hours written into the scope, using answers you approved in advance for routine questions like hours, service area or booking. Anything sensitive, like a complaint or a question about a specific job, comes to you with a suggested reply, so nothing goes out in your name without your OK.
05We have several locations. Does each page get its own content?
Each location can have its own page with shared brand posts plus local ones: the team in that city, finished jobs nearby, local events. The report splits reach and messages by location, so you can see which page needs attention and which one already runs well.
Free Facebook page check
Find out what your Facebook page tells customers before they call
Send your page and website, and within 24 hours you'll get a free PDF analysis with the fixes to make first. A senior project manager then matches you with a Facebook specialist, and you decide whether to start.
- Analysis within 24 hours
- No obligation
- PDF covering 5 competitors
- Team picked by your PM
Free marketing analysis
- PDF analysis
- 5 competitors
- Prioritized action list
Your analysis is prepared by a senior project manager with 15+ years of experience in marketing.
Are you a marketer with experience in a specific industry? Join the team