One-time or test campaign
$500 to $2,000 to set up the ad account, pixel, one audience and two or three creatives for two to four weeks. A good way to test a product or offer for the first time.
Facebook advertising campaign built by a specialist and watched over by your project manager
Tell us your goal. Within 24 hours, a senior project manager with 15+ years in marketing matches you with a vetted specialist who runs Facebook and Instagram ads in your industry. That person builds and runs your Facebook advertising campaign, you work with them directly, and the project manager keeps scope, pace and results on track from start to finish.
Free, no obligation. A senior project manager walks you through the analysis.
Free analysis in 24 hours
Send us your website. Within 24 hours, you'll get a written analysis comparing your marketing with your competitors'.
Free marketing analysis
- PDF analysis
- 5 competitors
- Prioritized action list
Your analysis is prepared by a senior project manager with 15+ years of experience in marketing.
Key takeaways
The short version
Before you read on
- It takes 24 hours to go from describing the job to having a named specialist.
- In the US, fees start around $500 for a test campaign, and monthly management usually runs $1,000 to $6,000, depending on ad spend and scale.
- A senior project manager with 15+ years in marketing reviews every stage with you before work moves forward.
- We check the specialist's portfolio and references before you ever hear their name, so vetting isn't on you.
- The project manager keeps quality, scope and deadlines on track for as long as the ads run.
What to know
What handing off a Facebook campaign looks like with us
A Facebook campaign today is a lot more than one boosted post. It means structuring a Facebook Ads Manager campaign, installing the Meta pixel and conversion events, and building audiences. It also means producing image or video creatives, A/B testing several ad variants and adjusting the budget for as long as the ads run. Companies that want to outsource this usually consider two options: an agency, or a freelancer they stumbled on online.
There's a third way. You describe the job once, and a senior project manager pairs it with a vetted specialist whose past work fits your field. Every specialist has been through a portfolio review, reference checks and a conversation about campaigns they actually ran. You never have to sift through profiles yourself. You sign off on each stage with the project manager, who measures the results against the goal you set at the start.
Next to hiring a freelancer on your own, the difference is clear. One person is responsible for the whole job, an experienced project manager reviews each stage of the campaign before it reaches you, and your specialist was chosen for your industry, not because they answered a post first. If you'd like to see the ongoing service behind this, read about our Facebook ads management.
Step by step
How to hire us for a Facebook campaign, step by step
Step 1
Describe the job and your goal
A short form asks for your industry, monthly budget, objective (sales, leads, site traffic or awareness) and start date. A first call with the project manager narrows down what kind of specialist suits your field.
Step 2
Meet your specialist
The project manager picks one specialist or a small team with experience in your industry and sends you their portfolio and expected rate range.
Step 3
Kick off with a project manager in charge
A senior project manager oversees the work, so it's never left to the freelancer alone. You agree together on the first stage and how you'll judge it, and the project manager tracks deadlines and pace.
Step 4
Approve each stage together
The specialist sets up the ad account, builds creatives and launches. After each stage (setup, first results at two weeks, the monthly optimization), you and the project manager review the work against the original goal.
Good to know
Facebook advertising cost and what specialists charge to run it
These are typical US fees for setting up and running campaigns. You pay the ad budget to Meta separately. Some managers price by percentage instead, usually 10 to 20 percent of spend.
Monthly management, small and mid-size budgets
$1,000 to $2,500 a month with ad spend of $2,000 to $10,000. Includes optimization, creative A/B tests, a results report and a weekly check-in with the project manager.
Ecommerce or larger sales campaigns
$2,500 to $6,000 a month with ad spend above $10,000, including product catalog ads, dynamic retargeting of past site visitors and full sales funnels.
Side by side
Finding a freelancer yourself vs. getting a matched specialist
You dig through groups and job boards and check references yourself
You get a vetted specialist with experience in your industry within a day
Nobody's checked whether the freelancer has ever run ads in your field
We pick for industry, budget and objective, and the portfolio shows similar campaigns
The freelancer reports when and how they choose, with no plan for the month ahead
Each month the project manager walks you through a report and the campaign plan for the next month
You judge the quality of every ad set on your own
The project manager reviews each stage before it reaches you
Who it's for
When it makes sense to run a campaign this way
It works for a lot of common business situations, no matter how big the company is.
Online stores
You need dynamic retargeting, catalog campaigns and ongoing work on return on ad spend while your product range keeps changing.
Local service businesses
A salon, clinic, repair shop or restaurant that wants to reach people within a few miles without paying an agency retainer.
Startups testing a product
You need a fast read on audiences and messaging before you put a bigger budget into scaling.
B2B companies looking for leads
Campaigns built around lead forms or webinars, where the quality of each inquiry matters more than the number of clicks.
Seasonal brands
You want a specialist only for certain months, without signing up with an agency for a full year.
What you get
What you get from Facebook ads management services set up this way
This setup takes the usual guesswork out of hiring a freelancer on your own.
A direct line to the person doing the work
You talk through creatives, audiences and results with the specialist running your campaign, not with an account manager relaying messages.
An industry fit, fast
No weeks of interviews. You get one specific specialist who has experience in your product category.
Stage reviews with a project manager
You approve every stage together with your project manager, so you're never judging results alone.
Vetting already done
We checked the portfolio and references and talked through real campaigns with the specialist before introducing you, so you can skip that step.
What you can count on
Four commitments behind every Facebook campaign
A name within 24 hours
You'll know who your specialist is within a day of describing the job.
A specialist vetted before day one
Before joining us, each Meta ads specialist shows us their portfolio, hands over references and walks us through campaigns they ran themselves.
A senior project manager overseeing the campaign
Someone with 15+ years in marketing approves stages, keeps things moving and holds the creatives, tracking and deadlines to the plan.
Experience in your industry
We start from your field and budget size, so your specialist has already worked with audiences like yours.
Checklist
What to have ready before you hire us for the campaign
A short list that gets your specialist picked and working sooner.
Checklist
- Access to Meta Business Manager, or permission to set one up for your company
- A rough monthly ad budget, separate from the specialist's fee
- Product materials: photos, descriptions and what you know about your target audience
- Notes on any past campaigns, if you've run them before
- A business goal expressed as a number, like cost per customer or leads per month
- One person on your team who approves creatives and reports
In short
How it works, in numbers
24 hours
from your request to a matched specialist
15+ years
of marketing experience for the project manager overseeing your campaign
Portfolio
reviewed before any specialist joins us
Industry
the first thing we pick a specialist for
FAQ
Questions companies ask us
Short answers. The free analysis call covers anything specific to your company.
01How long does it take to launch the campaign once we agree to start?
Setting up the ad account, pixel and first creatives usually takes three to five business days after you send over materials and access. It can go faster if your company already has an active Business Manager with conversion history. Before any of that, your free analysis arrives as a PDF within 24 hours.
02Do I need my own Meta ad account, or will the specialist create one?
Either works. If you already have a Business Manager, the specialist gets access with the right role. If you don't, the specialist sets one up, but the account stays registered to your company, not to the person running it.
03How is the first stage of my Facebook campaign reviewed?
No stage closes without your approval, and at each review the project manager compares the results with what you agreed at the start. They go through the audiences, creatives and tracking with you, then confirm the scope of the next stage before the campaign moves on.
04Does the fee include my Meta ad budget?
No. The ranges on this page cover the specialist's fee for setting up and running the campaign. You pay Meta for impressions and clicks separately, straight from your company's ad account.
05How is this different from hiring a Facebook advertising agency?
An agency usually adds a markup for account managers, a project team and overhead, which pushes up the monthly cost. With us, you work directly with the specialist, and you still get careful selection, vetting and a senior project manager's oversight, with no agency layer on top.
06How long should a first test campaign run before I judge it?
Give it at least two to three weeks so Meta's algorithm can gather enough data to optimize. Campaigns shorter than 10 to 14 days rarely give you a reliable cost per conversion, and making changes early resets the learning.
07How often will I get a report on my Facebook campaign?
At the close of each stage, and monthly while the ads run. The project manager walks you through what the ads delivered against the goal you set, along with the plan for the next month. You pay only for the stages you actually approved. Any Facebook ads campaign types you've already tested stay documented with the settings and the results so far.
Free analysis
See where your marketing stands, then decide what to do next
Send us your website. Within 24 hours, you'll get a written analysis comparing your channels with your competitors', plus a call with a senior project manager who has run marketing for 15+ years.
- Analysis within 24 hours
- No obligation
- PDF covering 5 competitors
- Team picked by your PM
Free marketing analysis
- PDF analysis
- 5 competitors
- Prioritized action list
Your analysis is prepared by a senior project manager with 15+ years of experience in marketing.
Are you a marketer with experience in a specific industry? Join the team