You only know the team's experience from their pitch deck
We check the specialist's past stores and campaign results before their first task
Ecommerce marketing specialist for stores that want more orders from the same ad spend
Your store has products, traffic and an ad budget, but your return on that budget keeps sliding. Tell us your platform, categories and targets, and within 24 hours we'll match you with an ecommerce marketing specialist who's worked on stores your size. A senior project manager with 15+ years in marketing reviews each rollout before the next one begins.
Free, no obligation. A senior project manager walks you through the analysis.
Free analysis in 24 hours
Send us your website. Within 24 hours, you'll get a written analysis comparing your marketing with your competitors'.
Free marketing analysis
- PDF analysis
- 5 competitors
- Prioritized action list
Your analysis is prepared by a senior project manager with 15+ years of experience in marketing.
Key takeaways
The short version
Before you read on
- Your specialist handles the product feed, Shopping and Performance Max campaigns, product page conversion and sales on other platforms like Amazon.
- You and the project manager sign off on every rollout, from a cleaned-up feed to a rebuilt campaign, before work moves forward.
- Before we assign anyone, we look at the stores they've run and their campaign numbers. Each month the project manager goes over ROAS with you and sets the plan for the next one.
- In the US, marketing for a small store usually starts around $1,000 to $2,500 a month, and hourly audits run $75 to $175.
What to know
What an ecommerce marketing specialist owns in your store
Online store marketing runs on a few systems that all have to line up. There's Google Shopping, with its product listing ads and the feed behind them in Google Merchant Center. There are product pages that get a visitor to check out, and sales channels like Amazon or Walmart running next to your own store. Within 24 hours, we assign one person to own that whole chain, someone who's already worked on stores about the size of yours.
We don't keep an in-house ecommerce team waiting for the next account. A specialist only gets client work after the project manager has gone through the stores they've managed and the campaign data behind them. You and the project manager approve each stage, whether it's a feed rebuild or a round of campaign optimization, before the next one starts.
Your project manager keeps the scope on track and takes you through your return on ad spend in a monthly report, with the plan for the month that follows. There's no subscription fee for access. You'll find more about the sector on our ecommerce industry page.
What you get
An ecommerce marketing strategy that fits where your store is today
The work shifts as your store grows, from a first launch to scaling the products that already sell.
Product feed and Google Shopping advertising
Setting up and fine-tuning your Merchant Center feed, so Shopping ads always show the right price and stock level.
Product pages that convert
Sharper descriptions, better photos and a shorter checkout, so more visitors leave with an order placed.
Performance Max and return on ad spend
Campaigns organized by product category and managed toward ROAS. That's the heart of PPC for ecommerce done right.
Amazon and other sales platforms
Amazon marketing and Walmart or eBay listings that follow the same pricing and product logic as your own store, so one channel doesn't cannibalize another.
Step by step
How a store specialist gets to work within 24 hours
Step 1
Brief on your store and goal
Tell us your store platform, product categories and what you're after: more orders, a better return on ads or new sales channels.
Step 2
We match a specialist
The project manager picks someone who knows your industry and has worked with stores at your revenue level.
Step 3
Stage one gets defined
Before anything goes live, you, the specialist and the project manager agree on the first stage, such as a feed cleanup, and how you'll measure it.
Step 4
Rollout and sign-off
Feed fixes, campaigns or page changes go live. Planning for the next stage starts only after you and the project manager approve this one.
Side by side
A matched store specialist vs. a retainer with an ecommerce agency
Limited access to your feed and campaign settings
You talk directly to the person running your store's marketing
A one-year agreement that's hard to exit when results fall short
One step at a time (feed, then campaigns, then page optimization), and you can stop after any of them
Your store goes to whoever has a free afternoon
Someone chosen for your category and store size, and vetted before they start
What to know
What ecommerce marketing costs in the US
These are typical US ranges for a specialist's fee, not counting the ad spend you pay Google, Meta or Amazon. Use them as a reference point. Your free analysis will show which level your store actually needs.
Small store optimization
From around $1,000 to $2,500 a month for the product feed, Shopping campaigns and basic product page fixes.
A store scaling up its sales
$3,000 to $7,500 a month, including Performance Max, conversion optimization and connections to other sales platforms.
Hourly project rate
$75 to $175 an hour, for example for an audit of your feed or your current campaigns.
In short
The basics behind every store assignment
24 hours
to get matched with a store marketing specialist
15+ years
of marketing experience for the project manager tracking your store's results
Portfolio
of stores they've managed, reviewed before they're assigned
Same scale
experience with stores like yours in size and category
Who it's for
Which online stores get the most out of this
Having a marketer focused only on your store pays off at several stages of an online business.
A new store with no traffic yet
Your specialist builds the feed, the first campaigns and conversion tracking from scratch.
Traffic but no profit
A review of your campaigns and product pages shows where the ad budget is leaking. That's usually the first job for an ecommerce PPC consultant.
Seasonal spikes
You get an expert on your Black Friday and holiday campaigns without a full-time hire.
Selling on more platforms
Help launching and tuning Amazon or Walmart listings alongside your own store.
What you can count on
How we protect your ad budget and store results
Our process keeps a close watch on store budgets and sales results.
Vetted before they start
We review the stores a specialist has run and how their campaigns performed before they get into your account.
Picked for your store
For feed, campaign or conversion work, we assign someone who knows stores in your industry and at your size.
A monthly ROAS report
Each month the project manager walks you through ROAS for your store and the plan for the next month.
Approval one stage at a time
You approve feed, campaign and page work stage by stage, and the project manager checks each one first.
FAQ
Questions companies ask us
Short answers. The free analysis call covers anything specific to your company.
01How much does an ecommerce marketing specialist cost?
In the US, optimizing a small store usually starts at about $1,000 to $2,500 a month, and stores scaling up pay $3,000 to $7,500 a month before ad spend. Project work, like a feed or campaign audit, bills at $75 to $175 an hour.
02How fast can you match someone to my store?
Within a day. After your brief comes in, we pair you with someone who knows your platform, whether that's Shopify, WooCommerce or a custom build, and the kind of products you sell.
03Will the specialist handle the product feed and Google Shopping?
Yes. Setting up your feed in Google Merchant Center, fixing disapproved products and running Shopping campaigns are all standard parts of the job. So is keeping product titles and attributes in line with how shoppers actually search.
04How is an ecommerce marketing consultant from us different from an ecommerce agency?
We don't assign accounts from a fixed payroll. Your store goes to someone picked for your industry and vetted before they start, and you approve each stage together with a senior project manager who has 15+ years in marketing.
05Who tracks my return on ad spend from month to month?
You and the project manager look at the results of every rollout before the next stage starts. The project manager keeps scope and deadlines on track and explains how to read the numbers in a monthly report that also lays out the plan for the next month.
06Can the specialist manage my Amazon listings too?
Yes. If your project includes sales platforms, we assign someone who knows how to optimize Amazon listings so they support sales in your own online store instead of undercutting them.
Free analysis
See where your marketing stands, then decide what to do next
Send us your website. Within 24 hours, you'll get a written analysis comparing your channels with your competitors', plus a call with a senior project manager who has run marketing for 15+ years.
- Analysis within 24 hours
- No obligation
- PDF covering 5 competitors
- Team picked by your PM
Free marketing analysis
- PDF analysis
- 5 competitors
- Prioritized action list
Your analysis is prepared by a senior project manager with 15+ years of experience in marketing.
Are you a marketer with experience in a specific industry? Join the team